I examined YouTube Premium Lite to see what number of advertisements it actually removed

I am not a fan of advertisements, and I do not think about you’re both, however they’ve turn out to be such an enormous a part of our day by day lives that it is tough to keep away from them. Advert blockers work in a pinch, however they’ll solely take you to this point, no less than in relation to YouTube. Current information exhibits extra individuals are watching YouTube on their TV than computer systems today, and meaning an advert blocker cannot simply be utilized.

That is the place YouTube Premium comes into play. Premium is a month-to-month subscription that removes all advertisements from YouTube. You do not have to fret about enjoying earlier than, throughout, or after a video, no matter whether or not it is an hour-long deep dive right into a TV present or a music video. I used Premium for fairly some time, however ultimately, the worth grew to become too much for me to bear. I will not lie, I missed it tremendously. That is why Google introducing Premium Lite for a lower cost speaks to me. After having trouble getting signed up on my main account, I simply swapped over to a different profile that had the choice to enroll. Premium Lite prices $8 a month, however I used to be capable of get it for a month free since I am on a “new” account that hasn’t tried the service in any case. Even when it goes again as much as full value, I do not see myself eliminating the service any time quickly because of how a lot worth I am getting out of it.

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Common Premium removes advertisements from all content material throughout YouTube, so Lite has to chop some corners to maintain the worth down. One such approach was holding advertisements on some movies, however I can verify it isn’t as dangerous because it sounds. As a matter of truth, I have not seen a single change in advertisements primarily based on how I take advantage of YouTube. Should you’re like me and usually stick with common movies as an alternative of Shorts or music movies, you will not have any advertisements. As a take a look at, I scrolled by about 15 Shorts on my desktop and did not run into any advertisements there, so it appears like there’s not lots to fret about there both. From the wording on Google’s blog post, it feels like music is basically the one space you will be noticing a distinction.

I had my justifiable share of issues about advertisements, however it ended up being a non-issue for me, surprisingly. Should you like watching music movies on YouTube, you do not get an expertise such as you would with the full-fledged Premium, however it’s shut. There’s plenty of further worth baked right into a Premium subscription while you think about issues like YouTube Music being included and with the ability to obtain movies with the worth. For many individuals, having one thing that rivals Spotify included with the service is an enormous deal because it permits you to lower your expenses by reducing out a separate music subscription. With so many subscription companies these days, it is good to chop again when you may. Sadly, I do not hearken to music lots, so having YouTube Music included did not transfer the needle like it might for others. I felt like that was an enormous cause why the worth was the best way it was with Premium, so seeing Lite take away it and decrease the worth is ideal for me.

I have been utilizing Premium Lite for just some days now, however I haven’t got lots to complain about. Other than dropping the choice to obtain movies or use YouTube Music, it looks like the identical service to me, simply at a less expensive value. I do know there are lots of people in the identical boat as me, so for those who’re frightened about advertisements interrupting your viewing habits, I can verify there’s nothing to fret about. You will nonetheless see an occasional advert right here and there, however there’s nothing on the extent of utilizing the free tier of YouTube. I am unable to think about ever going again to common YouTube at this level, and I do know I am not alone.

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YouTube now affords two methods to skip advertisements on two completely different tiers, and that is the identical concept many streamers have. What’s fascinating about YouTube is the cheaper tier nonetheless cuts out most advertisements, whereas different streamers are making their cheaper tiers ad-supported. This implies if you wish to lower your expenses on Netflix, it’s important to be okay with watching advertisements, however that is not the case with YouTube Premium Lite.

Premium Lite is so good proper now that I am truly scared it isn’t going to stay that approach. There are a lot of conditions the place a great service comes alongside, however premature value hikes make it lose plenty of worth. It is happened with Google’s YouTube TV, a service that began as a less expensive different to cable, however it’s now turn out to be one which rivals cable’s value. Premium Lite costing lower than $10 a month is sweet as a result of I’ve truly discovered myself utilizing YouTube greater than every other service as of late, which I suppose is backed up by Nielsen information. If this value can keep on this place, it is a subscription I do not see myself eliminating any time quickly. YouTube can preserve including extra options to the common Premium and improve the worth there, however I hope Premium Lite stays the best way it’s. I do not want any of the additional bells and whistles, I simply need fewer advertisements.

Since these are the early days of the subscription, I anticipate the worth to remain for some time to get extra individuals signed up. Finally, I think about Google desires to push individuals extra towards spending extra money, however I’ll sit on the Premium Lite subscription for so long as I can and preserve my fingers crossed there’s not a value hike. I want different streamers provided a plan like this as a result of I might love to economize seeing restricted to no advertisements. There should be some kind of center floor between advertisements and no advertisements, and it appears like Premium Lite has solved that drawback.

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